General Inquiry

Installation is only offered for complete projects that include baseboard, casing, and doors for all new construction.
Installation is only offered for complete projects that include baseboard, casing, and doors for all new construction.

Sales Manager

We are seeking a dependable and motivated Sales Manager to join our team in Stoney Creek, ON and contribute to the success of our organization by delivering products and an excellent client service experience. As the successful candidate, you will possess a high degree of stress tolerance, thrive in a fast-paced environment, and enjoy variety in your daily work routine. Reporting to the Regional General Manager, the Sales Manager is responsible for successfully leading and motivating a high-performing regional sales team to generate leads, hit and exceed sales targets and meet the needs of Riverside's clients and customers. This position is accountable to the company Directors and works closely with Sales Managers in other regions to ensure regional consistency in divisional activities. This position liaises with the Warehouse Manager, Estimators, Marketing, and Project Managers as appropriate.

Essential Functions:

Sales Department Operations:

  • Organize regional and division specific sales operations in compliance with Riverside standard operating procedures and policies.
  • Direct and coordinate all regional and division specific activities involving sales of manufactured products and services.
  • Accountable for meeting regional sales targets.
  • Accountable for client retention.
  • Accountable for retaining and growing regional market share.
  • Assist in establishing organizational policies and procedures in relation to sales.
  • Assess, mitigate, and report all sales/customer service issues, ensuring resolution and customer satisfaction.
  • Allocate sales territories to sales representatives and accounts to account managers.
  • Chair weekly regional department meeting to ensure clear communication on  updates, challenges, progress, etc.
  • Participate  in the strategic planning related to the launch and sales of new product lines.
  • Collect weekly sales reports from regional department staff to monitor and track monthly sales targets, workload, progress, etc.
  • Timely completion and submission of monthly department report to Regional General Manager.
  • Review final detailed tender bid summaries, scopes of work, and supporting  details for large projects with all stakeholders.
  • Participates  in the preparation of bid breakdown summary / work breakdown summary with respective stakeholders upon award of contracts.
  • Supports  Sales Representatives and Account Representative in the preparation and  submittal of closing bid project details.
  • Lead sales team in building relationships with business clients and manage negotiations of sales contracts.
  • Assist in determining price schedules and supports the process of evaluating and updating price lists with all stakeholders (purchasing).
  • Review operational and department records and reports to project sales and determine profitability.
  • Identify and make suggestions for improvement within department on an ongoing basis.
  • Research  and monitor market conditions, product innovations, market trends, and  competitors’ products and prices.
  • Monitor  customer preferences to determine focus of sales efforts.
  • Works with the marketing department to understand and communicate marketing messages  to the field and clients.
  • Compliance  with all Company policies and procedures.
  • Demonstrates courtesy and professionalism with all team members, clients, and homeowners.
  • Represent the company at trade association meetings to promote products.
  • Performs ad-hoc projects as directed by the Regional General Manager.


  • Establishing, monitoring, and managing sales targets.
  • Meet regularly with department personnel to review, analyze, and develop actionable plans for productivity.
  • Train and manage department personnel to solve day-to-day sales and customer service-related issues and reach performance standards/goals.
  • Holds team accountable for continuous improvement.
  • Holds team accountable for sales targets.
  • Accountable for regional departmental employee retention, engagement, and culture.
  • Responsible for the performance management of department staff including, but not  limited to, annual performance reviews, performance standards, and sales     targets.
  • Participates  in the recruitment process with Human Resources for hiring new department personnel.
  • Participates  in monthly manager’s meeting.
  • Participates  in ongoing training and leadership development initiatives and programs.
  • Complies and enforces all Company policies and procedures.

Fiscal Responsibility:

  • Identifies and implements cost controls for operating and departmental expenditures in compliance with Riverside’s policies and procedures.
  • Participates  in the preparation of the regional sales fiscal budget.
  • Accountable  for meeting the fiscal budget.

Health and Safety:

  • Accountable for the implementation and enforcement of safety.
  • Ensures  that safety policies, quality standards, and standard operating procedures are followed.
  • Oversees training of departmental employees on safety processes and procedures  relating to department operations.
  • Works with Human Resources near-miss / accident reporting and supports Riverside’s early and safe return to work program.

Work Environment: Office, Construction Sites,Residential Homes, Showroom.

Job Specifications:


  • High School  Diploma.
  • University Degree in Business, Interior Design, or Architectural Technology or in another related field with a specialization in sales.
  • Health  & Safety Courses/Training: WHMIS and Health & Safety Awareness  Training (HSAT).
  • Valid G class Driver’s Licence.


  • 5+ years’ experience as a sales representative – focus on building material or manufacturing sales preferred.
  • 2+ years’ in a managerial role with personnel responsibility.
  • Previous  residential construction experience is preferred.

Knowledge, Skills, Abilities, and Other Attributes:

  • Knowledge of principles and methods for Sales and Marketing including showing, promoting, and selling products or services as well as sales techniques and sales control systems.
  • Knowledge of principles and processes for providing customer services, meeting quality standards for service and evaluating customer satisfaction.
  • Knowledge of business and management principles involved in strategic planning,  resource allocation, leadership technique, and coordination of people and resources.
  • Knowledge of administrative and office procedures.
  • Leadership  skills.
  • Dependability  – reliable, responsible, and fulfills obligations.
  • Time  management skills.
  • Strong  communication skills – written and oral.
  • Maintaining challenging achievement goals and exerting effort toward mastering tasks.
  • Stress tolerance – the ability to deal calmly and effectively with high-stress situations.
  • Coordination,  monitoring, and evaluating skills.
  • High degree  of service orientation skills.
  • Technology skills: Intermediate proficiency level with MS Office, CRM experience.
  • High degree of initiative and persistence.
  • Negotiation and persuasion skills.
  • Knowledge of arithmetic and other mathematical applications.
  • Critical thinking skills – using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
  • Complex problem solving and problem sensitivity.
  • Judgement and decision-making skills.
  • Deductive   reasoning – the ability to apply general rules to specific problems to produce answers that make sense.
  • High level of personal integrity.
  • Adaptability/Flexibility.
  • Strong work ethic.
  • Professional/mature demeanor.
  • Ability to cooperate with others.
  • Clean  driver’s abstract.


  • Competitive wage commensurate with experience.
  • Paid vacation.
  • Comprehensive group health coverage for you and your family.
  • RRSP with company matching.
  • Company events.
  • Career development and growth opportunities.

Apply for this position

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Benefits of Working at Riverside Millwork Group

Career Growth Opportunity
Casual Dress
Dental Care
Vision Care
Extended Health Care
RRSP Match
Team Events
Disability & Life Insurance

Riverside Millwork Group will provide individual accommodation where needed, keeping in compliance with the Accessibility for Ontarians with Disabilities Act and the Ontario Human Rights Code. Should you require accommodation during the recruitment process, please contact us to make your needs known.

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